Paul Swearengin and Craig Scharton talked with International best selling author Everett O’Keefe about the new, exciting world of self-publishing, on-demand printing, and hybrid publishing. In other words, there are NO more excuses not to author and publish a book. In fact, there are many benefits to publishing a book. Everett talks about how it clarifies your thoughts and opens opportunities for expanding your business reach, increasing your value in your industry and possibly opening up opportunities in consulting and speaking.